ngo teams


About BookASmile


BookASmile is a charity initiative run by India's leading online ticketing platform BookMyShow. Created with a vision to support special causes and enrich the lives of the less fortunate across India through the medium of "Experiences & Enjoyment.”



About Ketto Online Ventures Pvt. Ltd.


Ketto is an online fundraising website to raise funds for social(NGOs/Non-Profits/Charities), creative(Movies/Music/Theatre/Fashion/Technology) and personal(Health/Education/Travel) causes from a large number of people who share your passion or concern. 



About Book 6 Million Smiles


India’s Biggest online fundraising event wherein NGOs from all over India, working for a variety of causes empower people to raise funds and generate awareness for the causes and charities they are passionate about. The NGOs that are amongst the highest raising ones at the end of this event will get funded by BookASmile, a charity initiative of BookMyShow.



About the Fundraising Challenge


The Challenge runs from Wednesday, August 1st, 2017 at 12:00 am IST through Sunday, January 21st, 2018 at 11:59:59 pm IST. The 6 NGOs that raise the most money during this period get fund support from BookASmile.


1st Place:  Rs. 10,00,000

2nd Place: Rs. 9,00,000

3rd Place:  Rs. 8,00,000

4th Place:  Rs. 7,00,000

5th Place:  Rs. 6,00,000

6th Place:  Rs. 5,00,000


Bonus Challenges


NGOs will have the chance to get bonus of 3 lacs in funding every month from August 2017 to January 2018. Every month, 2 weeks in advance, a date will be announced and as of 12.00 am on that date, the No. 1 NGO on the Leaderboard will be the Winner.


Note: An NGO can only win a maximum of 1 Bonus Challenge throughout the entire fund raising campaign period. If an NGO has already bonus funds once, manages to again raise the highest funds the following month, it will not be eligible to qualify for the second bonus and the next NGO which has raised the highest amount on the leader board will avail the bonus funds.


The bonus amount will be given to all the NGOs only during the final event, post campaign completion.



Reach out to us at in case of any queries.



Download T&C here.